Tag Archives: Keynote Speaker

The Buying Power of People with Disabilities

Grow your Business: The Buying Power of Seniors and People with Disabilities

Please join us in Kalamazoo, Michigan for our Keynote address celebrating the 25 Year Anniversary of the ADA with the Disability Network of Southwest Michigan . We talk about the buying power of people with disabilities and what businesses can do to engage this  growing demographic of consumers.  Please contact us if you would like us to deliver this topic at your event.

LOCATION: Radisson Plaza Hotel | 100 West Michigan Ave., Kalamazoo
DATE: August 6, 2015
TIME: 4:30 – 6:30 p.m. – networking, hors d’oeuvres, cash bar and presentation
REGISTRATION: This event is free, however, we ask that your register in advance.

Susan Berry of Disabilities Smart Solutions will present on the economic advantages of businesses and communities being fully accessible. Join us to learn where customer service, accessibility and economic development intersect.

This event is supported by The Jim Gilmore, Jr. Foundation.

This event is funded in part by the ADA Michigan, an affiliate of the Great Lakes ADA Center, through grant H133A110029 from the National Institute on Disability Rehabilitation and Research (NIDRR).

Increase Your Bottom Line: Engage ALL Ability Consumers

Increase Your Bottom Line: Engage ALL Ability Consumers


People who live with disabilities enjoy restaurants, bars, casinos, museums, recreational facilities, travel, and shopping just like everyone else.  Our training workshop teaches businesses techniques to Engage all ability consumers.

Disability Smart Solutions provides  highly interactive presentations focus on building and retaining new business, increasing loyalty, diversity, excellent customer service,  and empowering employees to welcome senior customers and consumers living with disabilities.  “Increase Your Bottom Line By Engaging All Ability Consumers” is one of our most popular speaking topics for 2015. Meeting planners can find all of our Workshop topics, speaker fees and type of presentations by following the links.  We offer many bonus items to add marketing value for meeting planners. Please contact us.

Did you know that only 5% of people who live with a disability are wheelchair users?

When improperly trained  employees make assumptions because of a person’s physical  appearance that may result in an ADA discrimination situation.  Smart people might look different and people who appear “perfectly healthy” might live with hidden disabilities.  We never know about a person’s physical and mental abilities or disabilities  just by looking at them.  Excellent customer service for everyone is key to a successful business.

Do you know that of the 69.6 billion people in America,  28.7% of families have at least one member with a disability?

Do you know that people with disabilities constitute our nation’s largest minority group and they are the only group that anyone could become a member of at any time?

  •  This training demonstrates ways to engage  and retain consumers who live with different types of disabilities.
  • We discuss communications skills, customer service, disability etiquette and how to avoid unintentional discrimination. 
  • We dispel assumptions about the aging baby Boomer population.
  • We practice different situations and discuss different ethical questions in this seminar.
  • We discuss common situations that lead to ADA accessibility discrimination litigation.
  • Participants gain the tools to understand different disabilities and how to engage loyal customers.
  • Participants learn the financial power of 50+ Seniors and people who live with disabilities.

We are now scheduling for our 2015 workshops.  All workshops are customizable for our client’s audience.  Please contact us to review your needs and get on our schedule.